Beauty lies in… my hair
Beauty lies in… my hair In Kerala, women splurge as much as `6,000 per month only on hair treatments When one compliments a woman for her lovely tresses, they never know the price she has to pay to maintain the look. Women in Kerala are spending a major portion of their income or pocket money at beauty salons, that too for hair treatments. From hot oil massage to hair spa and hair colouring, they like to have the treatments done at a salon rather than in the confines of their home. "Women of all ages are well aware of the evolving trends these days, and they are more concerned about their hair than anything else," says Rajeshwari, a beauty expert. "Irrespective of the cost, they are ready to spent money to maintain the smoothness and texture of their hair," says Theertha Sasidharan, a beautician in the city. Sujith, a beauty expert, informs that on an average, a woman spends `5000 a month at beauty salons. "While some avail of services once in ev...